Another year, another incredible season campaign launch at the Segal!

Earlier this week our team was invited to celebrate the launch of the Segal Centre of Performing Arts’ 2018-2019 season. The lobby was buzzing with the arts community, proud supporters, and some familiar faces!

The Segal Centre is always filled with lovely, creativity, and passionate creatives. We are grateful to these amazing clients and friends for allowing our team to help them achieve their artistic goals for the third year in a row.

As always, the launch was a total class act (pun intended if you know about their Class Act program). But seriously, we were exceptionally proud to show off our designs and see the community reactions to our work first-hand.

Don’t miss these incredible productions in the upcoming year.

See more of our work on the full season graphics

Did you know 6 out of 10 McDonald’s restaurant managers in the U.S. are women? In honour of all the women that have helped make a difference to the franchise, McDonald’s has temporarily flipped their golden arches. So clever!
Happy International Women’s Day all!

We just won a gold Davey Award for our Clinique Preventia Metro Campaign! This is our first win in the Outdoor/Transit category, so we’re especially stoked to share this news.

The campaign focuses on raising awareness for the clinic’s preventative medical services and was featured in Metro stations around the city. Check out more images of this 4-part campaign and our work with Clinique Preventia by clicking here. A big thank you goes to The Davey Awards for honouring small agencies around the world. We would also like to extend our thanks to Clinique Preventia for their trust and allowing us to be part of their awesome team.

In case you didn’t know, Domino’s has their very own wedding registry. That’s right, food-loving couples can now list pizza on their wedding registry! Domino’s award-winning creative campaign launched in all the places you’ll find brides searching for wedding inspiration; Pinterest, magazines, and even bridal exhibitions. The website allows friends and family to send an e-gift to a soon-to-be-married couple. Getting married has never looked so appetizing. Set up your own pizza registry by clicking here.

Digital advertising is everywhere, but so is good print!

Cliniques Preventia came to us to create an eye-catching print campaign to raise awareness about their preventative medical services.The ads depict the difference that a good healthcare plan can make in your life, especially if you’re nearing retirement age.

Look for these posters in Metro stations and billboards around the city of Montreal in the coming weeks.

   

We are in love with these posters made for The BC Ski Challenge Campaign; an annual fundraiser benefiting the Ronald McDonald House.

While this fundraising focuses on skiing and snowboarding, there are other fun activities for those who don’t want to venture up the hills. There are cooking classes, spa days, and more…

Cossette Vancouver targeted all audiences by creating vintage inspired posters with double meaning illustrations encouraging everyone to join the weekend activities both on and off the slopes.

The colour palette revolves around pastels, a trend that has been circulating in arts and design in 2017 and we absolutely love it!

Design Is Yummy is proud to announce our recent collaboration with the Segal Centre for Performing Arts on their 2016-2017 campaign.

Last Wednesday night we were out in full force at their packed season launch party announcing their upcoming productions.

We were excited to see our custom type treatments and illustrations projected on the big screen to such a warm reception? Look out for the new graphics that will grace the centre’s brochures, program books, posters, building signs and advertising throughout the city in the coming months.

We can’t wait to check out all the shows- with such a passionate, hard working and talented group, they’re no doubt going to be incredible! Congrats to our clients on such a successful evening! Call (514) 739-7944 to subscribe to their upcoming season’s productions. Click here to read more about the project and see more details of the artwork.

 

Ad agency Rethink Canada designed a direct mailer for Bulk Cat Litter Warehouse that is literally irresistible to their target audience.

Thanks to being covered with catnip concentrate, cats can’t resist this clever marketing piece.

Using thermal-activated ink, DHL figured out a clever way to trick their competitors into advertising for them.

DHL hired competing companies like UPS and TNT to deliver large black boxes to public addresses that were particularly difficult to find. The boxes were covered with a temperature-activated ink that appeared black when the boxes were chilled at the time of pickup. As the packages warmed up in the delivery trucks, the black ink faded revealing in large letters boasting that “DHL is faster.”

MISTERWILSON, an Amsterdam-based advertising and design firm, has developed innovative street advertising. RainCampaign messages appear on pavement when it rains and become invisible once again when the pavement dries.