Blog Archives

Illustrating Smart Cities image

We love illustrating…almost as much as we love respecting our planet and keepin’ it green. Our clients, Realterm Energy, are leading providers of energy-efficient, turnkey LED street lighting solutions for cities. We’ve been their go-to design team for quite some time and were thrilled to create these custom icons and illustrations to be used in their Smart City initiatives. Our goal was to have the icons properly visualize the applications in the simplest way possible while staying true to their brand identity. The end results are lively, clean and corporate, which matches perfectly with the company’s tenacious spirit.

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Bad Vibes video

Bad Vibes from Michael Marczewski on Vimeo.

Nous sommes les premiers à se fâcher contre un appareil qui ne fonctionne pas comme nous le voulons ou comme il se doit. Cela peut parfois devenir physique. Cette réaction non justifiée de notre part de traiter les appareils comme des êtres vivants, comme s’ils allaient s’excuser ou corriger leur erreur…, est souligné dans le court-métrage Bad Vibes. Cependant ce sont les électros ménagers qui se révoltent et s’en prennent à l’utilisateur. Les couleurs riches, la musique entrainante et la tension qui monte en font un amusant suspense qui vous surprendra.

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“Fee, Free or Flee” – Understanding When to Charge image

P.S.A. for all designers or creatives – if you’ve ever been confused about whether or not you should charge a specific client, or if you’ve ever asked yourself “How do I tell them ‘no’ without making things aWkwArd?”, then pay attention because the following can help clarify how to go about your decision making, and ultimately simplifying your life. *thumbs up* The Association of Registered Graphic Designers recently launched a website to help us all in understanding when you should charge, when you shouldn’t, and when you should just peace out. Fee, free, or flee takes you through an interactive questionnaire to better understand when to do what when it comes to different clients, organizations, and employers. This website has us saying “finally!” and ...

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Design Fail – The Washington Post Express image

And so it begins folks…the first design fail of 2017 we’re blogging about. Fresh into the new year and we’re already shaking our heads at The Washington Post Express illustrated cover story on the Women’s March on Washington. The intention was to use the Greek symbol for Venus (a circle and cross) – commonly used to represent women. Instead, the symbol for Mars – or the symbol representing men – was featured. Many are calling this a “symbolic mistake” rather than an accident. Audiences took to Twitter to share their reactions; some suggested the cover indicates systemic bias, while others suggested The Washington Post Express hire more women in their editing department. The publication later apologized for the cover, releasing a new one with the revised ...

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Adidas, le soulier 3D du concept à la réalité image

En 2015, Adidas avait l’intention d’offrir une vraie possibilité d’avoir un soulier fait sur mesure avec leur prototype Futurecraft trainers. Le concept est maintenant devenue réalité avec l’Adidas 3D Runner. Ce modèle est une version améliorée de son prédécesseur, il a un meilleur fini, est plus durable et plus confortable. La structure “web” du soulier est maintenant plus épaisse. La partie supérieure est maintenant plus respirante. Le soulier est en tout point de vue supérieur à son prédécesseur. [via : http://design-milk.com/adidas-3d-running-shoes] Malheureusement, probablement trop tard pour s’en procurer une…

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