Monthly ArchivesMarch 2014

DURACELL HEATS UP CANADIANS IN MONTREAL, QUEBEC; #POWERWARMTH video

Winters in Canada can get pretty chilly. We’ve all waited for a bus at some point or another, shivering with big hoods and tuning the world out. This winter, Duracell set up a secret bus shelter in Montreal, Quebec. While bus patrons are in queue waiting in the Canadian cold, they can join hands and complete a human circuit that turns on an overhead heater. What a great idea! #powerwarmth

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